Our story

We help Sydney small businesses compete by automating their customer acquisition.

Most Sydney small businesses are great at what they do — but they lose to bigger competitors not because of quality, but because of visibility and follow-up speed. A tradie who calls back a lead in 5 minutes wins the job. A restaurant that asks every happy customer for a review dominates local search. The problem? No one has time to do that manually.

That’s where PIBAT comes in. We build the automations that handle the follow-up, the review requests, the lead nurture — so you can focus on delivering great work while your pipeline fills itself.

AI should be practical, not hype.

There’s a lot of noise around AI right now. We cut through it. Every system we recommend has a clear input, a clear output, and a measurable business outcome. If we can’t explain what it does and why it pays for itself, we don’t build it.

We work with tradies, restaurants, and growing service businesses — not venture-backed startups. Our benchmarks are leads booked, reviews earned, and hours saved. Simple.

Why PIBAT instead of an agency?

  • No retainers

    Agencies lock you in. We build systems you own outright — one-time project, ongoing results.

  • You own everything

    Every workflow, automation, and integration is yours. If you ever part ways with us, you keep it all.

  • Local knowledge

    We know Sydney suburbs, local search behaviour, and the competition your customers actually compare you to.

  • Practical over hype

    We don't sell AI for AI's sake. Every automation we build solves a specific, measurable problem in your business.

Proof it works

Everlocal: a bespoke chiropractic notes app, delivered in 60 days

A Sydney chiropractor was locked into Evernote — years of patient notes held hostage by rising subscription costs. We built Everlocal: a purpose-built notes app with rich text, PDF support, SOAP templates, and secure AWS S3 sync. Delivered in 60 days. Costs under $5 a month to run. No licence fees, ever.

Read the Everlocal case study